Here are the two final images for my post production work
I have chosen to photograph the objects against a white background which helps the audience to concentrate on the object itself as well as making the text quite clearly visible. For example, if it was a set scene, the audience might not pick up the ideas the images so swiftly and clearly as this method of presentation should enable them to do so. Sterility and factuality is denoted as if the object had been photographed in a science lab.

Here you can see the construction of one of my photographs which has been produced by the merging together of two separate completely different photographs. Using flash lighting and making sure the same settings were used to produce two identical photographs
Here are the production stages for all of my four shoots
Step One.
Upload the two images. Make sure that the colour balances are similar and that contrasts and fill lights are exactly their same.
Step Two
Place one of the layers on top of the other
Then, using the selection tool on one of the photographs, select half the side and using feathering mode create a subtle blend
Step Three.
Using the eraser and setting it to below 50 for the opacity and feathered brush
Delete the edge of the photograph to show partly the layer underneath coming through

Here are the settings that I used for the three shoots. I chose to use a high focussed length lens as this would create dramatic dimensions for the photograph I wanted and would also create a smaller background for the exposure of the burnout.
By using a high F stop I was able to retain vast amounts of detail from my subjects and a greater depth of field. As well as using a high shutter speed to reduce the amount of ambient light,
as well as this, using a very low ISO to create more detail as there are less grains.

Here is an example of the set up of the lighting for the three shoots showing milk, orange juice and cigarettes. By setting up two metz flashes at the back at 1 to 1 ratio this created a pure white burnout but by placing the subject at least two to three foot from the burnout this should lead to the bottle becoming under exposed and therefore I used a fill in flash just to highlight the bottle, lit from the top so that no direct shadows were created

In the uk there are 2.1 million cows in the UK

Final Idea for the Series of Images for the Post Production

My concept for the final idea to break down household products to demonstrate what they are actually composed of. Thus, the original source for the product and its final components are made clear through my photograph and shown together in one shot. I will represent the objects against a plain white background to give the impression of a sterile environment in which the product is under analysis. The white background will also help to draw attention to the object itself rather than there being any distracting background details to detract from the subject. The main issue I have to consider is the text and the font as this is the key in anchoring the purpose of the photograph- (so the audience may understand it properly) - and maintaining its factuality as text can destroy its credibility. The issue of food and health and personal wellbeing is very topical at the moment and is actually flooding our media daily. Over a quarter of our prime time TV has been taken over by reality food programmes and documentaries. For example, Jamie Oliver's series on "Fowl Foods" which explored the poultry industry and 'You are What You Eat".
Even the government is getting on board enforcing packaging of food to declare the contents of its GDA

One of the artist's I've been looking at for this concept of dissection of objects
is Damien Hirst - in particular, I have been studying his series of animals after their treatment by the taxidermist - i.e. animals in formaldehyde



The images below gave me ideas how I might present my series of photographs using the same split theme concept.

Death Explained

June 1, 2007. Twelve new pieces were revealed at the White Cube Gallery in central London on Friday, June 1, 2007.


"Love's Paradox" central London, June 1, 2007. display at the White Cube Gallery



fowl dinners
ttp://www.channel4.com/food/on-tv/jamie-oliver/jamies-fowl-dinners/
http://www.channel4.com/food/advertorial/rspca/
http://link.brightcove.com/services/link/bcpid1369783249/bclid1369819391/bctid1369819389
http://video.google.com/videoplay?docid=7023947132295505939&q=fowl+dinners&ei=YKsUSOTLHJqW2wKriLXXDQ&hl=en

This photograph works very well due to its symmetrical format. The lighting of the sky creates a post-apocalyptic feel

Some experimental work within photoshop using using layering of same image and different images to make an entirely new image.

Here we can see a panoramic shot of the International Pool constructed out of four images
merging into one to create a Metropolis of architecture.

My inspiration for this series of photographs came from the Pink Floyd album cover on which we see a mirror or painting replicating itself again and again.

Here you can see how I have constructed my two final images by using layers, a feathering tool, cropping and moving

Here you can see how I have constructed my final image by using layers, erasers, magic wand selector to select parts of grass and other difficult area to remove.

For one of my final images for the post production work, I am trying to create an advertisement campaign for milk in an ad-busters style which has a quite quirky slant to it - aimed at readers aged between 18 and 35
The images above are taken from recent campaigns for milk, using celebrity and TV endorsements, trying to connote that if one drinks the milk one will become like the TV heroes portrayed in the series "Heroes"
Milk advertisements have been around since the early eighties, promoting milk to the nation as a health giving substance
For my idea, I will use an image of a milk bottle against a white backgound - on one side there will be milk and on the other side there will be grass - connoting the idea that milk is in fact basically grass but the audience will see the image as one as it will be blended in together. For an ironic twist, my title will be "Keep off the Grass" or "Kep on the Grass"


Q: To make a gallon of milk, a cow needs to drink how much water?
A: To make 9 gallons of milk a day, a cow must drink 18 gallons of fresh, clean water (2 gallons of water for every gallon of milk). Q: How long is a cow’s gestation period, and how much does a calf weigh at birth?
A: The gestation period for a cow is the same as humans — 9 months. A newborn calf weighs approximately80-100 pounds. Jerseys are quite a bit smaller and are usually 40-60 pounds at birth. Q: How many hours a day does a cow chew her cud?
A: A cow chews her cud from 6 to 8 hours each day. Q: What kinds of cows produce milk?
A: The large, black and white Holstein is the most common. Other breeds include Guernseys, Jerseys, Brown Swiss, Ayrshires, and Milking Shorthorns. At Red Oak Hill Farm, we have mostly Holstein and Jersey cows with a few Shorthorn and Brown Swiss. Q: What does a cow weigh?
A: When a Holstein cow is milking, she weighs between 1,100 and 1,500 pounds. A Jersey cow weighs between 700 and 1,000 pounds. Q:How can you tell cows apart?
A: A Holstein’s spots are like a fingerprint or a snowflake. No two cows have exactly the same pattern of spots. Q: Can all cows make milk?
A: The cow must be a mother before she will produce milk. A newborn Holstein calf weighs about 100 pounds and can walk within one hour after birth! Q: What is a heifer?
A: A one year old female calf is called a heifer. She weighs between 450 and 500 pounds. Q: Why do some cows look like they have earrings?
A: Milk cows usually have their ears pierced with I.D. tags. Each cow has a different number that allows the dairy farmer to track her activities by computer or chart. The cow’s milk weight is recorded in the computer/chart as well as any medicines she receives. Q: Do cows have special teeth for eating grass?
A: Cow’s teeth are different from ours. On the top front, cows have a tough pad of skin instead of teeth. They have 8 incisors on the bottom front and 6 strong molars on the top and bottom of each side to grind their food. Cows have a total of 32 teeth. Q: How many stomachs does a cow have?
A: Some people say that a cow has four stomachs. Actually, a cow has one stomach with four compartments. Q: What’s all this about chewing cud?
A: Ruminants regurgitate their food and chew cud. (Cows are ruminants.) It helps them get the most out of difficult-to-digest foods like grass. A cow spends a lot of time eating – up to 8 hours per day. Q: How many glasses of milk are produced each day by an average cow?
A: The average cow produces 90 glasses of milk a day. Q: How long does it take from the time milk leaves the cow until it reaches the grocery store?A: It takes about 2 days for milk to go from the cow to the grocery store. At the grocery store, milk is kept refrigerated at 40 degrees or lower. Q: Why is milk white?
A: Milk contains Casein. It’s the milk protein that is rich in calcium and it is white. The cream in milk has some fat which is also white. Its presence in the milk makes the milk whiter. Low and non-fat milk has less cream and may appear less white. Our eyes see white because some objects do not absorb very much light. They reflect the light. Objects that are blue, for instance, reflect only blue light and absorb the other colors of light in the spectrum. The molecules that make up Casein and creme reflect light. That’s why milk is white. Q: Why is most milk homogenized, pasteurized and fortified?
A: Almost all milk is pasteurized, homogenized and fortified. Pasteurized milk has been treated with heat to kill any germs. Homogenized milks are mixed so the cream and water don’t separate. Milk is fortified with vitamin D (and vitamin A for lowfat and skim milk) to make it even more healthful. Everyone needs these vitamins, and since almost everyone drinks milk, its a great way for people to get them. Q: What’s the difference between the different kinds of milk?
A: Whole Milk is 3.5% milkfat, which is why it tastes so delicious and has a rich, creamy texture. After babies stop drinking mother’s milk, they usually drink whole milk until they are at least two years old. The fatty acids in whole milk are important to the development of the brain and the nervous system. 2% Lowfat Milk has the benefits of less milkfat, but still tastes great. It is fortified with skim milk and has 10 grams of protein per cup. Two percent milk is almost as popular as whole milk. 1% Lowfat Milk is made by reducing the milkfat content even more. Like two percent milk, it is fortified with skim milk, making it vitamin and mineral rich. One percent milk is great for people on diets and women and girls who want a concentrated source of calcium in a delicious drink. Skim Milk, also called nonfat milk, is one of the most nutrient-dense foods of all. It has as much fat as possible removed, less than ½ gram per serving, and 45% less calories than whole milk. Yet skim milk still supplies all of the nutrients of whole milk. Buttermilk, despite its name, is typically made from nonfat or lowfat milk. It is a cultured sour milk made by adding certain organisms to sweet milk. It is very popular in cooking. How about some buttermilk biscuits or buttermilk pancakes or… Chocolate Milk is milk plus cocoa and sweeteners. It is usually made from lowfat or nonfat milk. The chocolate doesn’t add any fat, just calories (about 60) and a little caffeine (about 5 mg per cup, the same amount in a cup of decaf coffee). Acidophilus Milk is made by adding a live bacterial culture to milk after pasteurization. It is easier to digest for some people. Q: How long after purchase will milk keep in the refrigerator?
A: The shelf life of milk is affected by several factors including how the product was handled before it reaches the consumer. When stored at 40 degrees Fahrenheit and not left unrefrigerated for extended periods, it should last approximately 7 days past the sell-by date on the container. Q:How many pounds of milk does it take to make 1 gallon of ice cream? How many pounds of milk does it take to make 1 pound of cheese?
A: It takes 12 pounds of milk to make 1 gallon of ice cream. It takes 10 pounds of milk to make 1 pound of cheese. (1 quart of milk weighs 2.15 pounds) Q: Is unpasteurized (raw) milk more nutritious than pasteurized milk?
A: Since the turn of the century, raw milk has been pasteurized to destroy microorganisms that may enter milk accidentally from environmental and human sources. Nearly all milk marketed in the U.S. is pasteurized. Pasteurization has either no or practically no effect on milk’s major nutrients such as protein, calcium and, riboflavin. A minimal reduction in some vitamins such as thiamin (B12), and C in pasteurized milk has been reported. It is still a good source of these vitamins. Some people feel that raw milk’s nutrients are destroyed by pasteurization, but there is no scientific evidence that raw milk is more nutritious than pasteurized milk. The U.S. Department of Agriculture applies the same nutrient value to raw and pasteurized milk.

For this image, I was trying to create a version of one of the most iconic album sleeves of the 20th Century - "Sergeant Pepper's Lonely Heart's Club Band" The Grammy Award-winning album packaging was created by art director Robert Fraser, mostly in collaboration with McCartney, designed by Peter Blake, his wife Jane Haworth, and photographed by Michael Cooper. It featured a colourful collage of life-sized cardboard models of famous people on the front of the album cover and lyrics printed on the back cover.
At the time, this was quite controversial due to the individuals who they chose to feature in the picture.
I found an original dark room print of the entire royal family at the Queen's coronation and noticing that some of the people shown on the photograph were not looking at the camera but glancing in various sideways directions, I had the idea of placing different people into the photograph so it might appear that the people glancing sideways were actually noticing these people who should not be there. The people I chose to add to the photograph were all iconic figures from British history - for instance, Winston Churchill making the "Victory V" sign, Neville Chamberlain waving his paper resolution to commit to peaceful methods signed by both Hitler and himself on his return from MunichMargaret Thatcher in her "Iron Lady" guise. As well as iconic political figures such as these, I also included John Lennon, Ringo Starr and Kate Moss from the world of show business.

Production Stages - Scan in image at 2500 and a half DPI which created a 1.5 GB Tiff file
2 Stage 2 - Gather images from the internet and scan these in
Stage 3 - Increase the pixel size of found images to create better resolution for the overall image
Using the Pentel, copy around the images
Stage 4 - paste new images onto the main background, making sure that changing the scale of the actual person matches the background
Step 5 - Some of the images I found that I wanted to use were in colour so i had to change these into black and white.
Step 6 - I had to change the sharpness using gorge and blur to match the background image so the added images did not appear too sharp and obviously superimposed.
Step 7 -As you can see from the screen grab, I had to change the selective colours

Evaluation -
I am very happy with the overall outcome of the photograph I created, but matching the monochrome tones to the background was extremely difficult and did not always work as well as I had hoped.